GB Clothing is a streetwear brand founded by American rapper and producer Jhakari Neptune. The brand originated as an extension of Greek Beats, a record label also established by Neptune. The initials "GB" stand for "Greek Beats," symbolizing the brand's roots in music and its commitment to representing Neptune's artistic vision.

As the creative director, Neptune oversees the design and direction of GB Clothing, ensuring that each piece reflects the brand's fusion of music and fashion. The clothing line features bold graphics and designs that resonate with fans of streetwear and hip-hop culture. Neptune's involvement in both the music and fashion industries allows for a cohesive brand identity that appeals to a diverse audience.

GB Clothing has been promoted through various channels, including Neptune's social media platforms, where he shares updates and previews of upcoming collections. The brand's presence on platforms like Instagram and Facebook has helped it gain traction among streetwear enthusiasts and music fans alike.

In addition to clothing, GB Clothing has collaborated on projects that blend fashion and music, further solidifying its position in the streetwear scene. Neptune's dedication to his craft and his ability to merge different creative outlets have been instrumental in the brand's growth and recognition.

Overall, GB Clothing stands as a testament to Jhakari Neptune's multifaceted talent and his commitment to creating a brand that embodies the spirit of Greek Beats and the culture it represents.